The booking is the beginning. Own the rest of the trip.
Launch your own branded city guide in a day: the fastest way to put an iWander AI Travel Companion in your travellers' hands. Audio walking tours, curated places, bookable moments. No app download.
After the booking, your traveller's attention goes to other people's apps. So does their spend.
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Post-booking silence
Between booking and arrival, most brands send one email. The whole trip gets planned in apps you don't own.
🗺️
Someone else's recommendations
Travellers eat, tour and shop wherever the screen in their hand sends them. Today, that screen isn't yours.
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Guides that don't work
A leaflet, a PDF, a "things to do" page. Static, unmeasured, one language.
The Platform
A city guide that works for your guests, and for your P&L
In-Destination Engagement
Your brand, in their pocket, all trip long
A map-first guide in your brand. Guests open it from a link or a QR code. No download, no friction.
✓
Walks, food, landmarks, What's On: every “what should we do?” answered
✓
Multi-city from one account
✓
Share before arrival via the booking email
0
downloads required
1 day
from sign-up to live
Post-Booking Revenue
Every recommendation can earn
Every place carries the buttons you choose: your tickets, your affiliate links, your upsells. You keep 100% of your own link revenue.
✓
"Buy tickets", "Book a table", "Reserve now" on every POI
✓
Your links, 0% commission
✓
Opt-in ticket inventory for instant earnings
100%
of your own link revenue kept
Every POI
a potential point of sale
Content That Delights
Audio walks your guests will rave about
Drop a pin, pick a story, and the Studio writes and voices the whole walk. Edit anything, or start from the iWander library. Translate it in one click.
✓
Stories grounded in your streets, not generic trivia
✓
Edit any script, regenerate any track
✓
30+ languages, one click each
~1 hr
from idea to published walk
1 click
per new language
Curation & Control
Your team curates it all. No developers needed.
Behind the traveller app sits a backoffice built for destination and brand teams. Add places, feature what matters and build new walks yourself, across every city you cover, from one login.
✓
Curate every POI: restaurants, culture, landmarks, parks and neighbourhoods, with featured picks
✓
Create your own walks: draft, edit and publish new audio tours whenever you like
✓
Every city, one place: manage your whole portfolio from a single backoffice
Insights
Finally know who your travellers really are
Who your customers are, what they're interested in, how to segment them, and where they actually go in-destination. Audience intelligence you can't buy anywhere else, down to the moment someone taps "Buy tickets".
✓
Who they are: languages, devices, visit patterns
✓
What they want: the walks, places and categories they choose
✓
Where they go: routes, stops and neighbourhoods, mapped
✓
How to segment them: foodies, culture seekers, wanderers, by behaviour not guesswork
How It Works
Live before your next traveller arrives
Three steps. No developers, no agencies, no procurement saga.
1
🎨
Create
Pin your places, generate walks with AI or pick from the library, brand it with your logo and colours.
An afternoon
2
🚀
Publish
One click and it's live at your own address. Updates appear instantly, in every language.
Instant
3
💸
Share & earn
QR codes and links put it in every traveller's hand. You watch the bookings come back.
Every guest, every trip
Getting It To Guests
One link. Every touchpoint you already own.
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Post-booking email
In the confirmation email, so travellers plan with you before they land.
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QR codes in-destination
Tickets, key cards, cabin cards, bus stops, terminal and lobby screens.
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Embed in your app or site
A link or webview gives your product a full city guide overnight.
✈️
Boarding pass & in-flight
Your destination guide in seat 23F before wheels-down.
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Concierge & messaging
One link answers "what should we do today?" in any chat, in any language.
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Link in bio
Your walks at one address, shareable from every platform you post on.
Who It's For
Built for brands that own the guest relationship
If travellers arrive because of you, your Instant City Guide makes sure they keep spending with you.
🚌
Tour & activity operators
Audio walks around your routes keep guests in your brand between activities, with your ticket links on every landmark.
Example: a HOHO operator adds walks at its 5 busiest stops and sells afternoon tickets inside them.
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Hotels & hostels
A concierge in every pocket: walks from your front door, your favourite places, tonight's events.
Example: a QR on every key card; guests book the hotel's wine-bar partner from the guide.
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Attractions & museums
Replace hardware audio guides with tours on the visitor's own phone, in 30+ languages from day one.
Example: a castle's 25-minute grounds walk sells skip-the-line tickets on its landing page.
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Tourism boards & DMOs
One official, multilingual guide for every destination you manage, with the analytics to prove it worked.
Example: a national board runs its capital and five secondary cities in nine languages.
✈️
Airlines
Own the destination, not just the flight. Every route gets a guide, delivered post-booking and on board, earning ancillaries.
Example: "Your guide to Vilnius" in confirmation emails on the top 10 routes.
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Content creators
Turn your audience into an experience business: walks in your own voice, under your own brand, sold from one link.
Example: a food creator sells a street-food walk straight from their bio.
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Cruise lines
A shore guide for every port of call: walks from the terminal, curated stops, excursion upsells.
Example: two-hour port walks across a Med itinerary, selling excursions inside each one.
🛒
OTAs
Differentiate beyond price: every booking comes with an in-destination companion carrying your inventory.
Example: "your city guide" lands with every confirmation, monetising the trip you just sold.
Pricing
Build your price in four quick steps.
Tell us about your guide (cities, tours, languages and travellers) and we price it as you go.
Step 1 · Cities
1 of 4
How many cities do you want guides for? £50 per city / month
A city is one destination in your web app, with its own map, places and tours. You can add more anytime.
How many tours in each city? £20 per tour / month
Audio walking tours you create with AI or pick from the iWander library. The first language of every tour is included.
How many languages should each tour speak? +£5 per extra language / tour / month
One click translates every script and voice. Your first language is free, and extras are capped at £25 per tour, however many you add.
How many travellers will use your guide each month? first 1,000 free
Counted across all your cities. Your first 1,000 travellers every month are on us; after that it is pennies per user, and the rate falls as you grow.
One step from your price
🔓
Unlock your custom quote
Enter your email to see your personalised pricing and receive a copy of your quote.
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Your price
£0
per month, cancel anytime
How it adds up (monthly)
Total
🤝 At your scale, we do this differently
Above ~£3,000/month we price per destination as a flat package: well under the rate card, with onboarding, done-for-you production and an SLA included. Book a call and we will build yours.
Setup and done-for-you tour production available from £500 per destination
Not ready? Start free with one curated iWander library walk and up to 1,000 travellers a month. No card required.
Part of the iWander AI Travel Companion
Start in a day. Take it into your app when you're ready.
Your Instant City Guide is the fastest way to launch the iWander AI Travel Companion. When you want more, embed it in your own app with our SDKs, or launch a complete white-label app, with AI chat that knows your brand and your destinations.
In a dayInstant City GuideBranded web app. No development, no download.
1–2 monthsEmbed in your appSDK & API for maps, tours and AI chat.
2–3 monthsWhite-label appA complete standalone app in your brand.
FAQ
Questions travel brands ask us
Do travellers have to download anything?
No. It opens in any phone browser from a link or QR code.
Who keeps the revenue from links in the guide?
You do. Buttons point wherever you choose and we take no commission. Optionally, use iWander's ticket inventory and earn a share on bookings we supply.
How fast can we realistically launch?
A single-city guide with one AI walk can be live the same day. A polished multi-language guide takes a few days.
How good are the AI audio tours, honestly?
The AI drafts routes, scripts and voices from your actual locations; you edit before publishing. The iWander library means you never launch empty.
Can we charge travellers for our tours?
Yes: free, gated with your own codes, or sold through iWander checkout (platform fee only on sales we process).
What languages are supported?
30+ and growing. One click translates scripts and regenerates audio.
Your travellers are already in the city. Be the guide in their hand.
Free to start. Live in a day. Earning from the first tap.
